I led the social campaign for London Grammar's fourth studio album 'The Greatest Love' which reached #3 in the Official UK Album Charts. 

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This album campaign placed the band’s community at its heart, actively involving audiences through a series of innovative activations across platform partnerships, broadcast and mailing-list initiatives, and beyond.

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We brought the visual identity of 'The Greatest Love' to the band's social channels, creating an immersive world for fans around the release. Each piece of content reflected the album's mood, colour palette, and emotional themes, helping to deepen audience connection and engagement.